Tagged usability

Pitching UX for the first time

Summary

 

Confidently pitching the importance of UX to your manager for the first time can definitely be tricky.  Just like approaching strangers in a bar, it can be nerve wracking, exciting, fearful, you may have read lots of books on one liners and can mostly come across like you know what you are doing, but its always an unknown experience.  However, when pitching you can practice your pitch, refine it using colleagues and friends, without the fear of rejection to really make sure you create an impact when you pitch for the first time.

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Getting sign off on a UX project in less than 60 seconds

Summary

Too often CEO’s or senior managers are too busy, or don’t see value in attending hours long usability sessions.  There are many tips and tricks to get them there, providing food, drinks, bribery, but often times it just isn’t feasible.  The truth is you don’t necessarily need them to be at these sessions to make them truly appreciate the value of your work.  Instead you can still create a high impact impression by extracting the most valuable, high impact clips from your usability sessions and instantly proving the major problems of your website.

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